Science Media Centre

Science Media Centre


The Science Media Centre is New Zealand’s only trusted, independent source of information for the media on all issues related to science. Thousands of news stories providing context from and quoting New Zealand researchers have been published as a direct result of our work.

SMC Diagram webWe cover hundreds of issues, including some of the biggest stories of recent times like the Canterbury earthquakes, Pike River and the swine flu pandemic. Most importantly, stories of better quality have appeared as a result of our input and we work tirelessly behind the scenes to keep pseudoscience and dubious claims out of the media. We also help scientists become more confident in their dealings with the media through and Science Media SAVVY workshops.

We have established a great base for increased collaboration and input from New Zealand researchers to help the media better address the big science-related issues facing the country.

History of the Science Media Centre

Science and technology are fundamental to transforming our economy and improving our well being. As part of the strategy to engage New Zealanders with science and technology, in its 2007-2010 Statement of Intent, the Ministry of Research, Science & Technology (MoRST — now the Ministry of Business, Innovation and Employment) announced a three-year pilot Science & Technology Media Centre for New Zealand.

Following an open call for expressions of interest, the Royal Society of New Zealand was awarded the bid to develop and operate the Science Media Centre. After approximately three months of consultation with media, the scientific community and other stakeholders, a strategic plan was developed that identified priorities and activities for the centre.

The New Zealand Science Media Centre was launched to the media on 30 June 2008 and officially opened on 1 July 2008.

The SMC was conceptualised on the success of the Science Media Centres in both the UK and Australia which, since their establishment, have successfully promoted the voices, stories and views of the scientific community to their national news media. Since the SMC – NZ’s launch, two more Science Media Centres have opened in Japan and Canada.

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